Customer engagement

Prioritizing your customers and strengthening your business are two sides of the same coin. Ask your customers what they want and need first—then find creative, insightful ways to follow through.

Latest stories Page 2

Why an AI chatbot should be the gatekeeper to your customer service Article

Why an AI chatbot should be the gatekeeper to your customer service

The best way for your brand to manage and prioritize customer requests is to provide a single entry point to your customer service channels. Learn how

How to establish your customer goodwill IQ Article

How to establish your customer goodwill IQ

Start creating positive customer relations that will benefit your business’ bottom line.

The 10 best communication apps for delivering great customer service Article

The 10 best communication apps for delivering great customer service

Talk to customers like a friend on the apps they know and love.

What can happen when tutorials are woven into the customer experience Article

What can happen when tutorials are woven into the customer experience

How Wool and the Gang made knitting cool in a digital-first world.

Customer service vs. customer experience: Here’s the difference Article

Customer service vs. customer experience: Here’s the difference

Learn the key difference between customer service and customer experience to instantly improve how you serve your customers.

3 ways community forums benefit businesses Article

3 ways community forums benefit businesses

Community forums are where your customers connect and collaborate. Learn how they can also help you provide better support and boost brand loyalty.

Customer advocates: The secret ingredient to sales and support success Article

Customer advocates: The secret ingredient to sales and support success

Customer advocates can be true partners for your sales and support teams. Here’s how to build a brand advocacy program and foster a loyal customer base.

5 ways to cultivate loyal customers through social media Article

5 ways to cultivate loyal customers through social media

5 social media strategies for improving customer loyalty and connecting with customers of all ages. Develop deeper relationships with your customers and show them what your business is all about.

How chatbots can help agents improve customer support Article

How chatbots can help agents improve customer support

The human agents who help your customers need help, too. Here are key reasons to deploy AI-powered chatbots at the frontline of customer support.

Business texting for customer service Article

Business texting for customer service

Business texting is using channels like SMS and WhatsApp to deliver personalized, convenient, and scalable customer service.

The 5 communication styles customer service agents need to know Article

The 5 communication styles customer service agents need to know

The differences between communication styles often cause a lot of undue stress. Here's how to navigate them and create stronger relationships with both coworkers and customers.

Why customer service matters for fintech startups Article

Why customer service matters for fintech startups

Personal finance is so important to consumers that more than a third of Americans review their…

Self-service support: Why companies need it and how to do it right Article

Self-service support: Why companies need it and how to do it right

See how self-service support and agents can work together to provide an exceptional service experience that keeps your customers coming back.

Mass email marketing is not dead: tips for winning Article

Mass email marketing is not dead: tips for winning

Many companies are all in on social media, ditching mass emails as a tool of yesteryear. That's a mistake. Here's what you need to know to have successful mass emails

Millennials vs. Gen Z: How their customer service expectations compare Article

Millennials vs. Gen Z: How their customer service expectations compare

Millennials and Zoomers will soon become the two largest consumer groups in the country. Companies hoping to earn their brand loyalty should study their differing customer experience expectations and preferences.

8 great FAQ page examples and how to create your own Article

8 great FAQ page examples and how to create your own

An FAQ page should be part of your team’s investment in customer self-service. Get inspired to create your own with these FAQ page examples from well-known brands.

What is customer feedback and why it’s important Article

What is customer feedback and why it’s important

Customer feedback is a goldmine of insights—if you know how to get it and use it well.

What is online customer service? + 8 ways to improve your online customer service Article

What is online customer service? + 8 ways to improve your online customer service

Online customer service is the process of answering customer questions digitally using tools such as email, social media, live chat, and messaging apps. Here are tips for good online customer service.

Zendesk messaging: Customer service in a digital-first world Article

Zendesk messaging: Customer service in a digital-first world

Zendesk messaging empowers businesses to deliver rich conversational experiences that are connected across web, mobile and social messaging apps.

DonorsChoose shares tips for startups navigating uncertainty Article

DonorsChoose shares tips for startups navigating uncertainty

This year, teachers have been working harder than ever to support their students as they navigate…