Sales tips and techniques
Fresh tips and techniques, hot off the press. Think enhanced productivity, faster processes, and better pipeline visibility—it’s never been easier to build better relationships with your customers.
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What is a unique selling proposition? USP examples and definition
Speak directly to the people who want what you’re selling.

CRM buying guide
Sales teams can use robust CRM solutions to generate new leads, automate email campaigns, and produce forecasting reports and advanced analytics.

How to upsell: Tips and tricks from the pros
A Zendesk sales expert shares the do’s and don’ts of upselling.

15 essential sales skills and qualities, according to experts
Sales pros weigh in on the sales skills you need to succeed in the world of selling.

Virtual selling: What success in virtual sales looks like
As the sales world becomes more familiar with virtual selling, former “road warriors” have had to learn best practices for a digital-first approach.

Cold calling scripts: 16 examples and templates (+ call tips)
Cold calling scripts are one of the most useful tools for connecting with prospects in a friendly, productive way. If nerves are high, follow these templates very closely at first.

Personal selling 101: What it is and how to do it well
Use personal selling to discover what customers really want and need from your brand.

A quick guide to enterprise sales (+ 4 tips to supercharge your strategy)
Get ready to take your enterprise sales to the next level.

6 proven sales techniques that’ll help you turn more leads into customers
Close more deals with these tried-and-true tactics that experienced salespeople use on the daily.

6 closing sales techniques from the pros
Top sales professionals share their best tips, tricks, and techniques to help you close more sales.

ERP vs. CRM: What’s the difference?
ERP and CRM systems can help you take your business to the next level. Learn what they are and how they can work together to improve processes.

What is cross-selling? Definition, examples, and tips
Cross-selling can deepen your customer relationships, but only if you deliver real value.

7 cold email templates that skyrocket response rates
Getting a prospect to respond to a cold email isn’t always easy. Our template playbook can help with that.

6 proven ways to improve your sales process (with advice from Vidyard, Zendesk, and Metadata.io)
2020 was a year when “business as usual” wasn’t really an option. Many sales teams found…

Full-funnel tracking approach for quality lead generation
Keeping track of the sales funnel is an essential part of any sales and marketing strategy.…

The top 7 sales methodologies and how to choose the right one for your business
One of these six popular sales methodologies can help your sales team turn more ideal prospects into customers.

Updating “always be closing” for 2020: 10 sales stats you need to know now
It’s time for we need a new “ABCs of Sales” strategy. Here’s what we recommend.

SaaS sales 101: A beginner’s guide to selling software
New to the world of SaaS sales? Learn everything about the software-as-a-service sales model and the best techniques for mastering it.

12 positioning statement examples and how to write your own (free template)
Align your marketing and sales messaging with a clear positioning statement. Get inspiration for writing your own with these 10 examples.

What is SPIN selling? Stages, questions & examples
The SPIN selling methodology gives sales professionals a framework for asking the right questions to help them close more deals.