CRM
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Article The ultimate guide to customer relationship management
Discover what customer relationship management actually is, why it’s important, how to select the best CRM…
Article What is relationship marketing? A guide for 2021
The differences between customer relationship marketing and customer relationship management can be confusing. Learn the definition of each in this post!
Article Yesterday’s extraordinary is today’s ordinary
Every business needs to consider how to continuously deliver better customer experiences that can compete with…
White Paper 7 questions to ask when evaluating sales software
With hundreds of sales CRMs and solutions on the market, what’s the most effective way to…
Article CRM Buyers Kit: Everything you need to know when buying Sales CRM
With more than 350 Sales CRMs on the market, choosing the right sales solution for your…
White Paper Uncovering the TCO of CRM
When choosing a CRM, you must beware of dozens of potential hidden fees that can cost…
White Paper The top 3 challenges facing direct to consumer retailers (D2C)
Here’s a common scenario: Someone starts waking up every day feeling like a zombie; they begin…
Article How Envoy builds apps 3x faster with a flexible CRM platform
Envoy, a Zendesk premier partner, shares how they quickly built an app for adding personalized touches to the customer experience, and did so with a flexible CRM platform
Article Building a CRM? Read these 5 critical considerations first
A CRM is too essential to your business to risk failure. If you’re on the fence about whether to buy or build a CRM solution, consider these factors first.
Article Must-have CRM dashboard elements for sales teams
The right CRM dashboard is essential in providing a visual overview of sales operations and highlighting if everything is on track or not. Dive into must-have elements for a CRM dashboard.
Guide Go beyond support: Top 5 use cases for an open CRM platform
It’s not enough to just have customer data—a business also needs to be able to use it to create better customer experiences
Article Uncovering the hidden costs of CRMs
The upfront price might look great, but it's worth your time to figure out the true total cost of your CRM.
Article 5 questions every IT leader should ask of their CRM platform
When IT leaders are deciding what they need out of a CRM platform, there are five…
White Paper Agility and the total cost of the customer experience
Introduction Total cost of ownership (TCO)—it’s a deceptively straightforward term for a complex, rapidly evolving landscape.…
Article Break free with Zendesk Sunshine™
It’s time break free from legacy CRM systems. Welcome to Zendesk Sunshine, our new open and…
Article Better together: Zendesk welcomes Base
Today we have news: we’re sharing that love with another—related—part of your business: the sales team. Zendesk announced today that we are acquiring Base.
White Paper Why your business needs the Science of Sales
Sales success has traditionally been considered an art, honed by sales veterans over years of deals…
White Paper SFA software evaluation template
Knowing that not all SFA solutions are created equal, this template is designed to help you select the right SFA for your business
White Paper Gartner’s Customer Engagement report
With the many available CEC options to research and choose from, it can be challenging to…
Article Gartner predicts the future of CRM and customer experience
The future is unknown and the unknown can be both exciting and frightening. Thankfully, we believe…